Many people in their 30s-40s have been sold a concept of life insurance as an investment vehicle. Especially in periods of market volatility or rising tax rates, permanent life insurance often resurfaces in financial conversations as an “alternative asset class.” It is presented as tax-advantaged, conservative, and contractually backed by guarantees. In certain circumstances, it can absolutely play a valuable role in a comprehensive plan. However, the most important starting point is this: life insurance is first and foremost a risk management tool(insurance). Only in specific situations does it make sense to evaluate it primarily as an accumulation vehicle. We’ll cover the key points to consider, and if you need help deciding, we’re always here to help you evaluate your options.